Blog Detail

#TheShelbyDiet // Live a Car-LITE Lifestyle in July
Are you ready to cut back on spending while living a car-LITE lifestyle during the month of July?
Welcome to #TheShelbyDiet
We have partnered with some incredible car-sharing and hailing services, along with local businesses to bring the ULTIMATE CHALLENGE to The Shelby residents!

During the month of July, we will announce DAILY ACTIVITIES where you can earn points by living a car-LITE, local lifestyle.*
These points will earn you the chance to win these awesome prizes:
✩✩✩
✩✩✩ FIRST PLACE // VALUE $600* ✩✩✩
$50 of CURB Credits
– and your choice of ONE of the following –
CUSTOM BIKE from Republic Bike
SmarTrip Credit
Zipcar Credit
Pacers Running Gift Card
Spokes Etc. Gift Card
✩✩✩
✩✩✩ SECOND PLACE // VALUE $300* ✩✩✩
$50 of CURB Credits
– and your choice of ONE of the following –
SmarTrip Credit
Zipcar Credit
Pacers Running Gift Card
Spokes Etc. Gift Card
✩✩✩
✩✩✩ THIRD PLACE // $150* ✩✩✩
$50 of CURB Credits
– and your choice of ONE of the following –
1-YEAR Capital Bikeshare Membership
SmarTrip Credit
Zipcar Credit
Pacers Running Gift Card
Spokes Etc. Gift Card
Keep an eye on The Shelby Facebook page where we will share the daily activities over the next month. Your challenge is to take a photo of you participating in the daily challenge and post it to your Facebook, Instagram, and/or Twitter using the hashtag #TheShelbyDiet.
WE WANT YOU TO HAVE FUN with this and get creative with your photos! Take a selfie, take a group photo, post for an artistic shot…we want to see how YOU interpret #TheShelbyDiet through your photos.
THREE WINNERS will be announced on August 5, 2015.*
HERE ARE THE DETAILS:
1. How long does #TheShelbyDiet Challenge last?
- #TheShelbyDiet Challenge will start on Wednesday, July 1, 2015 and end at Midnight EST on Friday, July 31, 2015.
2. Where will #TheShelbyDiet challenges be posted?
- Challenges will be posted DAILY on The Shelby Facebook page.
- A weekly email will be sent out that contains an overview of the daily challenges for the following week.
- You can also reference The Shelby BLOG for a full list of challenges that will be updated weekly.
3. How do I earn POINTS?
- You will earn 2 POINTS every time you complete a daily challenge by taking a photo of you completing the daily challenge and posting it on Facebook, Instagram, and/or Twitter on the SAME DAY the daily challenge has been posted . Your post MUST have the hashtag #TheShelbyDiet in order to earn the POINT. The daily challenge MUST be completed by Midnight EST on the day that the daily challenge was issued.
- You can also earn 1 POINT** at any time throughout the month of July, when you take any of the following methods of transportation:
Public Transportation // Metro Rail, Public Bus Services
Sharing Methods of Transportation // Carpool, Vanpool, CarHail Services (ie: Curb, Uber, Lyft), CarShare Services (ie: ZipCar, Car2Go, Enterprise CarShare, GetAround, Hertz on Demand)
Alternate Methods of Transportation // Walk, Bike (BikeShare included), Run, Moter Scooter, TELEWORK
**In order to earn points for the use of the above transportation, you must post a photo of you using it on Facebook, Instagram, and/or Twitter. Your post MUST have the hashtag #TheShelbyDiet in order to earn the POINT.
- Additional daily FREE events throughout the area will be announced. If you attend any of these FREE events and post a photo of you attending the event on Facebook, Instagram, and/or Twitter with the hashtag #TheShelbyDiet, you will receive a point.
4. What do I win?
- We have some incredible prizes lined up for the TOP THREE point earners at the end of July! Winners will be announced on Wednesday, July 5, 2015 by 5 pm EST.
- Prizes will be announced when the contest kicks-off on Facebook on Wednesday, July 1, 2015.
5. I have more questions, where do I get answers?
- Feel free to contact us via Facebook, Twitter, and/or Instagram with any questions that you have about #TheShelbyDiet Challenge.